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Last edited by RenameBot
August 31, 2008 | History
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Valarie A. Zeithaml

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  • Cover of: Services marketing: integrating customer focus across the firm

    First published in 1996 7 editions in 1 language — 1 previewable
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  • Cover of: Services Marketing (The McGraw-Hill Series in Marketing)

    First published in 2002 4 editions in 1 language
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  • Cover of: Delivering quality service: balancing customer perceptions and expectations

    First published in 1990 4 editions in 1 language — 1 previewable
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  • Cover of: Servqual, a multiple-item scale for measuring customer perceptions of service quality

    First published in 1986 3 editions in 1 language
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  • Cover of: Profiting from Services and Solutions: What Product-Centric Firms Need to Know

    First published in 2014 2 editions in 1 language
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  • Cover of: Communication and control processes in the delivery of service quality

    First published in 1987 1 edition in 1 language
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  • Cover of: Defining and relating price, perceived quality, and perceived value

    First published in 1987 1 edition in 1 language
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  • Cover of: Marketing de Servicios Un Enfoque de Integracion del Cliente a la Empresa- 2b: Edicion

    First published in 2002 1 edition in 1 language
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  • Cover of: nature and determinants of customer expectations of service

    First published in 1991 1 edition in 1 language
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  • Cover of: Service Quality (Marketing Science Institute (MSI) Relevant Knowledge Series) (Relevant Knowledge)

    First published in 2004 1 edition in 1 language — 1 previewable
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  • Cover of: Gen Combo Looseleaf Service Marketing; Connect Access Card

    First published in 2017 1 edition in 1 language
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  • Cover of: Services marketing in a changing environment

    First published in 1985 1 edition in 1 language — 1 previewable
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  • Cover of: Services marketing: integrating customer focus across the firm

    First published in 2013 1 edition in 1 language — 1 previewable
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  • Cover of: Services marketing: integrating customer focus across the firm

    First published in 2013 1 edition in 1 language
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  • Cover of: Loose Leaf for Services Marketing

    First published in 2017 1 edition in 1 language
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Subjects
Customer services, Marketing, Service industries, Dienstleistung, Quality control, Service à la clientèle, Services (Industrie), Beziehungsmarketing, Dienstensector, Dienstleistungsmarketing, Ellipses-Marketing, Evaluation, Industrial management, Industrias de servicios, Industrie de service, Klantgerichtheid, Marketing research, Mathematical models, Mercadotecnia, Professions, Profit, Relaciones con los clientes, Relation avec la clientèle, Research

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ID Numbers

  • OLID: OL454427A

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History

Download catalog record: RDF / JSON
August 31, 2008 Edited by RenameBot fix author name
April 1, 2008 Created by an anonymous user initial import