An edition of Introduction to advertising & promotion (1992)

Introduction to Advertising and Promotion

An Integrated Marketing Communications Perspective (The Irwin Series in Marketing)

3rd/Studnt edition

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Cover of: Introduction to Advertising and Promotion by George E. Belch, Michael A. Belch
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Last edited by MARC Bot
November 18, 2020 | History
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An edition of Introduction to advertising & promotion (1992)

Introduction to Advertising and Promotion

An Integrated Marketing Communications Perspective (The Irwin Series in Marketing)

3rd/Studnt edition

by and

  • 0 Ratings
  • 11 Want to read
  • 1 Currently reading
  • 0 Have read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Irwin Professional Pub
Language
English
Pages
784

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Previews available in: English

Subjects
Communication in marketing, Sales promotion, Advertising, Reclame, Ventes, Promotie (public relations), Publicité, Promotion, Communication en marketing, Propaganda, Werbung

Showing 5 featured editions. View all 5 editions?

Edition Availability
Cover of: Introduction to Advertising and Promotion
Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective/International Student Edition (The Irwin Series in Marketing)
August 1996, Business Pubns
Paperback in English - 3 edition
Libraries near you: WorldCat
Cover of: Introduction to advertising and promotion
Introduction to advertising and promotion: an integrated marketing communications perspective
1995, Irwin
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Introduction to Advertising and Promotion
Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marketing)
November 1994, Irwin Professional Pub
Hardcover in English - 3rd/Studnt edition
  • Not in Library
Libraries near you: WorldCat
Cover of: Introduction to advertising & promotion
Introduction to advertising & promotion: an integrated marketing communications perspective
1993, Irwin, Richard D Irwin
in English - 2nd ed.
Libraries near you: WorldCat
Cover of: Introduction to Advertising and Promotion
Introduction to Advertising and Promotion: An Integrative Marketing Communications Perspective
December 1992, Richard D Irwin
Hardcover in English - Int Stu edition
Libraries near you: WorldCat

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Book Details

Classifications

Library of Congress
HF5823 .B387 1995

The Physical Object

Format
Hardcover
Number of pages
784
Dimensions
11 x 9 x 1.2 inches
Weight
4 pounds

ID Numbers

Open Library
OL10231938M
ISBN 10
0256136963
ISBN 13
9780256136968
LCCN
94022646
Goodreads
506391

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
November 18, 2020 Edited by MARC Bot import existing book
May 29, 2019 Edited by MARC Bot associate 1 edition with work
April 24, 2010 Edited by Open Library Bot Fixed duplicate goodreads IDs.
April 16, 2010 Edited by bgimpertBot Added goodreads ID.
April 30, 2008 Created by an anonymous user Imported from amazon.com record.