An edition of To ally or not to ally? (1994)

To ally or not to ally?

an exploratory study of participation options in complementary product strategy : commentary

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To ally or not to ally?
Sanjit Sengupta
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Last edited by WorkBot
December 15, 2009 | History
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An edition of To ally or not to ally? (1994)

To ally or not to ally?

an exploratory study of participation options in complementary product strategy : commentary

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
24

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Subjects
Marketing, New products

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Edition Availability
Cover of: To ally or not to ally?
To ally or not to ally?: An exploratory study of participation options in complementary product strategy
1994, Marketing Science Institute
in English
Cover of: To ally or not to ally?
To ally or not to ally?: an exploratory study of participation options in complementary product strategy : commentary
1994, Marketing Science Institute
in English
  • Not in Library

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Book Details

Published in

Cambridge, Mass

Edition Notes

"October 1994"--Cover

Includes bibliographical references (p. 23-24)

Series
Report -- no. 94-117, Report (Marketing Science Institute) -- no. 94-117

The Physical Object

Pagination
24 p. ;
Number of pages
24

ID Numbers

Open Library
OL14956797M

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December 15, 2009 Edited by WorkBot link works
September 16, 2008 Created by ImportBot Imported from Miami University of Ohio MARC record.