Essentials of health care marketing

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Last edited by ImportBot
December 20, 2023 | History

Essentials of health care marketing

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The Healthcare Industry continues to undergo enormous changes with new laws and policies, fresh innovations, and an increasingly educated health consumer. Essentials of Health Care Marketing, Fourth Edition explores the principles of marketing and their particular application in health care. Moreover, the text offers a perspective on how these principles must adapt in response to the changing environmental forces that are unique to this market.

Publish Date
Publisher
Aspen Publishers
Language
English
Pages
409

Buy this book

Edition Availability
Cover of: Essentials of Health Care Marketing
Essentials of Health Care Marketing
2021, Jones & Bartlett Learning, LLC
in English
Cover of: Essentials of Health Care Marketing
Essentials of Health Care Marketing
2016, Jones & Bartlett Learning, LLC, Jones & Bartlett Learning
in English
Cover of: Essentials of health care marketing
Essentials of health care marketing
2006, Jones and Bartlett Publishers
in English - 2nd ed.
Cover of: Essentials of Health Care Marketing
Essentials of Health Care Marketing
June 2003, Jones & Bartlett Publishers
Paperback in English
Cover of: Essentials of health care marketing
Essentials of health care marketing
1996, Aspen Publishers
in English

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Book Details


Published in

Gaithersburg, Md

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
362.1/068/8
Library of Congress
RA410.56 .B46 1996, RA410.56.B46 1996

The Physical Object

Pagination
xvi, 409 p. :
Number of pages
409

ID Numbers

Open Library
OL803886M
ISBN 10
0834206870
LCCN
95040372
OCLC/WorldCat
33104210
Library Thing
3361522

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 20, 2023 Edited by ImportBot import existing book
September 8, 2023 Edited by OL-00 Edited without comment.
January 17, 2023 Edited by ImportBot import existing book
January 6, 2023 Edited by MARC Bot import existing book
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record.