MARC record from Internet Archive

LEADER: 05273cam 2200673Ii 4500
001 ocn953123782
003 OCoLC
005 20200529020114.0
008 160706s2016 enk o 001 0 eng d
006 m o d
007 cr unu||||||||
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019 $a925439696$a966298182
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035 $a(OCoLC)953123782$z(OCoLC)925439696$z(OCoLC)966298182
037 $aCL0500000755$bSafari Books Online
050 4 $aHM1196
082 04 $a153.8/52$223
100 1 $aHesketh, Philip,$eauthor.
245 10 $aPersuade :$busing the seven drivers of motivation to master influence and persuasion /$cPhilip Hesketh.
264 1 $aChichester, West Sussex, United Kingdom :$bCapstone, a Wiley brand,$c2016.
300 $a1 online resource (1 volume)
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
588 0 $aPrint version record.
500 $aIncludes index.
520 $a"Learn how to influence others and get your own way more often Wouldn't it be great if you could get the pay rise you've asked for, win the business you've pitched for or get that job you so desperately want? Well, with this book you can learn how to get inside the head of the person making the decision and find out exactly what is it that's going to get them to say yes! Persuade explains the seven psychological drivers that motivate us all. By understanding these drivers and the impact they have on our own lives, we can gain valuable insights into how we can motivate ourselves, improve our relationships, negotiate more effectively, get people to like us and ultimately get our own way more often. Persuade: Is written in Phil's trademark humourous, yet well-researched style Draws from scientific and psychological sources Is delivered in short, accessible, bite-sized chapters "--$cProvided by publisher.
520 $a"Asking for a pay rise, pitching to win a client inbusiness, going for a job interview or even simply asking afriend for a favour...we all have areas of our lives where we'd love to hear a yes more often. We need to understand what's going on inside the head of the person making the decision and find out exactly what is it that's going to get them to agree. In this book, Phil Hesketh explores the seven key pyschological drivers that motivate us all and influence our behaviour and choices. Just what is it that makes a person decide one way over another? And how can we sway them to help turn the tables our way? THE SEVEN DRIVERS - The need to be loved - The need to feel important - The deep- seated need to belong - The need to believe - The need for some certainty and some uncertainty in our lives - The need for 'a place' - The need for growth and improvement Written in Phil's trademark humourous, yet well-researched style, (drawing from scientific and pyschological sources to the wisdom of Coco Chanel) this book shows us how by understanding these drivers and the impact they have on our own lives, we can gain valuable insights into how we can motivate ourselves, improve our relationships, negotiate more effectively, get people to like us and ultimately get our own way more often"--$cProvided by publisher.
650 0 $aPersuasion (Psychology)
650 0 $aInfluence (Psychology)
650 0 $aInterpersonal communication.
650 7 $aInfluence (Psychology)$2fast$0(OCoLC)fst00972486
650 7 $aInterpersonal communication.$2fast$0(OCoLC)fst00977344
650 7 $aPersuasion (Psychology)$2fast$0(OCoLC)fst01058890
655 4 $aElectronic books.
776 08 $iPrint version:$aHesketh, Philip.$tPersuade.$dChichester, West Sussex, UK : Capstone : Wiley, 2015$z9780857086372$w(DLC) 2015032125$w(OCoLC)918940872
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856 40 $3Safari Books Online$uhttp://proquest.safaribooksonline.com/9780857086365
856 4 $3Safari Books Online$uhttp://proquest.safaribooksonline.com/9780857086365
856 4 $3Volltext$uhttp://proquest.tech.safaribooksonline.de/9780857086365$xAggregator$zURL des Erstveröffentlichers
856 4 $uhttp://proxy.library.carleton.ca/login?url=http://proquest.safaribooksonline.com/?uiCode=carleton&xmlId=9780857086365$zSafari (Access restricted to 5 simultaneous users)
856 40 $3University of Alberta Access$uhttps://www.safaribooksonline.com/library/view/-/9780857086365/?ar$z(Unlimited Concurrent Users)$zfrom Safari
856 40 $uhttp://www.vlebooks.com/vleweb/product/openreader?id=none&isbn=9780857086389
938 $aAskews and Holts Library Services$bASKH$nAH28826154
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948 $hNO HOLDINGS IN P4A - 155 OTHER HOLDINGS