| Record ID | marc_loc_updates/v38.i40.records.utf8:1994925:1144 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v38.i40.records.utf8:1994925:1144?format=raw |
LEADER: 01144cam a2200301 a 4500
001 96018618
003 DLC
005 20101004134034.0
008 960703s1997 nyua b 001 0 eng
010 $a 96018618
020 $a0385482051
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.127$b.P465 1997
082 00 $a658.8$220
100 1 $aPeppers, Don.
245 10 $aEnterprise one to one :$btools for competing in the interactive age /$cDon Peppers and Martha Rogers.
250 $a1st ed.
260 $aNew York :$bCurrency Doubleday,$cc1997.
300 $axxv, 436 p. :$bill. ;$c19 cm.
504 $aIncludes bibliographical references (p. [392]-414) and index.
650 0 $aMarket segmentation.
650 0 $aCustomer relations.
650 0 $aRelationship marketing.
650 0 $aTechnological innovations.
700 1 $aRogers, Martha,$d1952-
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/bios/random057/96018618.html
856 41 $3Sample text$uhttp://www.loc.gov/catdir/samples/random042/96018618.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/random046/96018618.html