| Record ID | marc_records_scriblio_net/part10.dat:7726201:837 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part10.dat:7726201:837?format=raw |
LEADER: 00837cam 2200265 i 4500
001 77000488
003 DLC
005 20040517180141.0
008 770113s1977 nyua 001 0 eng
010 $a 77000488
020 $a0070608350
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.P724 1977
082 00 $a658.8/007/22
245 00 $aProblems in marketing /$cSteven H. Star ... [et al.].
250 $a5th ed.
260 $aNew York :$bMcGraw-Hill,$cc1977.
300 $axii, 851 p. :$bill. ;$c25 cm.
490 0 $aMcGraw-Hill series in marketing
500 $aFirst-2d ed. by M. P. McNair and others.
500 $aIncludes index.
650 0 $aMarketing$vCase studies.
650 0 $aMarketing$xManagement$vCase studies.
700 1 $aStar, Steven H.
700 1 $aMcNair, Malcolm P.$q(Malcolm Perrine),$d1894-$tProblems in marketing.