Permission Marketing by Seth Godin
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The Advertising Concept Book by Pete Barry
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Truth, lies, and advertising by Jon Steel
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Confessions of an Advertising Man by David Ogilvy
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Advertising campaign planning by Jim Avery
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Advertising and integrated brand promotion by Thomas C O'Guinn, Thomas O'Guinn, Chris Allen, Richard J. Semenik
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Advertising Campaign Strategy by Donald Parente
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A History of Advertising by Stephane Pincas, Marc Loiseau
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Encyclopedia of major marketing campaigns by Thomas Riggs
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Advertising and the mind of the consumer by Max Sutherland
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Advertising campaign strategy by Donald Parente
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Creative Advertising by Mario Pricken
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Publishing History

This is a chart to show the publishing history of editions of works about this subject. Along the X axis is time, and on the y axis is the count of editions published. Click here to skip the chart.  This graph charts editions published on this subject.
Editions Published
Year of Publication

Related...

Subjects
Advertising, Commercial art, Marketing, History, Campagnes publicitaires, Case studies, Advertising & Promotion, Management, BUSINESS & ECONOMICS, Communication in marketing, Planning, Advertising agencies, Public relations, Publicité, Evaluation, Pictorial works, Psychological aspects, Reclame, Advertising media planning, Periodicals
Places
United States, Germany, Great Britain, India, Australia, Colombia, Ireland, New York (State), Québec (Province), Sweden, Bangladesh, Brazil, California, Canada, Developing countries, Europe, Finland, Foreign countries, Germany (West), Greece
People
Euro RSCG Worldwide, George Killian, George Lois, Oliviero Toscani
Times
20th century, 21st century

Prolific Authors

who have written the most books on this subject
B. Martin Pedersen, 6 books
Epica Awards, 6 books
Stephen Brown, 3 books
Laura Hensley, 3 books
Stéphane Pincas, 3 books
Damian Ryan, 3 books
Richard J. Semenik, 3 books
Graphis Inc., 3 books
Patrick Taschler, 3 books
Allen Smith, 2 books
Gavin Lucas, 2 books
Shay Sayre, 2 books
J. Richard Udry, 2 books
Leon Quera, 2 books
Dennis Caton, 2 books
Mario Pricken, 2 books
Thomas Riggs, 2 books
Julius Wiedemann, 2 books
AVA Publishing, 2 books
Ken Burtenshaw, 2 books
Donald Parente, 2 books
Lorella Pagnucco Salvemini, 2 books
Don E. Schultz, 2 books
Richard W. Lewis, 2 books
Christian Lahusen, 2 books