Breakthrough advertising by Eugene M. Schwartz, Eugene Schwartz, eugene m. schwartz, Eugène Schwartz
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The copywriter's handbook by Robert W. Bly
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The Adweek copywriting handbook by Joseph Sugarman
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Advertising copywriting by Philip Ward Burton
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Copywriting by Jonathan Gabay
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Advertising secrets of the written word by Joseph Sugarman
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How to write a good advertisement by Victor O. Schwab
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The Advertising Concept Book by Pete Barry
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The Copywriter's Handbook by Robert W. Bly
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How to Write Better Copy by Steve Harrison
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Creative strategy in advertising by A. Jerome Jewler, Bonnie L. Drewniany
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A Technique for Producing Ideas (Advertising Age Classics Library) by James Young, James Webb Young
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Publishing History

This is a chart to show the publishing history of editions of works about this subject. Along the X axis is time, and on the y axis is the count of editions published. Click here to skip the chart.  This graph charts editions published on this subject.
Editions Published
Year of Publication

Related...

Subjects
Advertising, Advertising layout and typography, Marketing, Business writing, Handbooks, manuals, Publicité, Rédaction, Copy writers, History, Advertising & Promotion, Language, BUSINESS & ECONOMICS, Commercial art, English language, Business, Internet marketing, Television advertising, Terminology, Vocabulary, Nonfiction
Places
United States, Japan, China, Korea (South), Great Britain, France, Shanghai, Sweden, Chongqing, India, Russia (Federation), Shanghai (China), Brookings, California, Czech Republic, Finland, Germany, Korea, Netherlands, Québec (Province)
People
Charles Dickens (1812-1870), Honoré de Balzac (1799-1850), Shun'ichi Iwasaki (1947-2014)
Times
20th century, 18th century, 19th century, 1945-, 20th Century, 21st century

Prolific Authors

who have written the most books on this subject
Herschell Gordon Lewis, 8 books
Robert W. Bly, 6 books
Jonathan Gabay, 6 books
Luke Sullivan, 5 books
Philip Ward Burton, 5 books
Richard Bayan, 5 books
Alastair Crompton, 4 books
Jim Heimann, 4 books
Roger Horberry, 4 books
Quinn, Patrick, 3 books
J. Jonathan Gabay, 3 books
Moi Ali, 3 books
Judy Young Ocko, 3 books
Bonnie L. Drewniany, 3 books
Joseph Sugarman, 3 books
John Caples, 3 books
Hanley Norins, 2 books
Susan Raridon, 2 books
James Webb Young, 2 books
R. Bigelow Lockwood, 2 books
Su Su, 2 books
June A. Valladares, 2 books
Jonathan Kranz, 2 books
Dominic Gettins, 2 books
Denis Higgins, 2 books