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Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.
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Previews available in: English
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1
Visual Language for Designers: Principles for Creating Graphics That People Understand
2011, Quarto Publishing Group USA
in English
1592537413 9781592537419
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2
Visual language for designers: principles for creating graphics that people understand
2009, Rockport Publishers
in English
1592535151 9781592535156
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3
Visual language for designers: principles for creating graphics that people understand
2009, Rockport Publishers
in English
1592535151 9781592535156
|
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WorldCat
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Book Details
Table of Contents
Introduction
Section 1. Getting graphics
Section 2. The principles. Principle 1. Organize for perception
Principle 2. Direct the eyes
Principle 3. Reduce realism
Principle 4. Make the abstract concrete
Principle 5. Clarify complexity
Principle 6. Charge it up
Glossary of terms
Sources cited
Directory of contributors
About the author.
Edition Notes
Classifications
The Physical Object
ID Numbers
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