An edition of Air wars
(1993)
Air wars
television advertising in election campaigns, 1952-2000
3rd ed.
by Darrell M. West
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Subjects
Politics and government, Political campaigns, Television in politics, Political Advertising, United States, Advertising, Political, Publicite politique, Propagande electorale, Fernsehen, Television en politique, Politique et gouvernement, Geschichte 1952-1992, Wahlpropaganda, Advertising, political, United states, politics and government, 1945-1989, United states, politics and government, 1989-, Electioneering, united statesPlaces
United StatesShowing 10 featured editions. View all 10 editions?
| Edition | Availability |
|---|---|
01
Air wars: television advertising in election campaigns, 1952-2008
2009, CQ Press
in English
- 5th ed.
0872897788 9780872897786
|
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WorldCat
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02
Air Wars: Television Advertising In Election Campaigns 1952-2004
March 15, 2005, CQ Press
Paperback
in English
- 4th edition
1568029330 9781568029337
|
eeee
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WorldCat
|
03
Air wars: television advertising in election campaigns, 1952-2000
2001, CQ Press
in English
- 3rd ed.
1568025807 9781568025803
|
aaaa
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WorldCat
|
04
Air Wars: Television Advertising in Election Campaigns, 1952-2000
February 2000, Congressional Quarterly Books
Paperback
in English
- 3Rev Ed edition
1568025807 9781568025803
|
eeee
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05
Air Wars: Television Advertising in Election Campaigns, 1952-1996
May 1997, Congressional Quarterly Books
Hardcover
in English
- 2nd edition
1568023472 9781568023472
|
zzzz
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WorldCat
|
06
Air Wars: Television Advertising in Election Campaigns, 1952-1996
April 1997, Congressional Quarterly Books
Paperback
in English
- 2nd edition
1568023464 9781568023465
|
zzzz
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WorldCat
|
07
Air wars: television advertising in election campaigns, 1952-1996
1997, Congressional Quarterly
in English
- 2nd ed.
1568023472 9781568023472
|
eeee
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WorldCat
|
08
Air Wars: Television Advertising in Election Campaigns, 1952-1992
July 1993, Congressional Quarterly Books
Paperback
0871877562 9780871877567
|
zzzz
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WorldCat
|
09
Air wars: television advertising in election campaigns, 1952-1992
1993, Congressional Quarterly
in English
0871877570 9780871877574
|
eeee
Libraries near you:
WorldCat
|
|
10
Air Wars: Television Advertising in Election Campaigns, 1952-1992
July 1993, Congressional Quarterly Books
Hardcover
in English
0871877570 9780871877574
|
zzzz
Libraries near you:
WorldCat
|
Book Details
Published in
Washington, D.C
Table of Contents
Overview of ads
Buying airtime
Ad messages
Media coverage of ads
Learning about the candidates
Setting the agenda
Priming and defusing
Playing the blame game
Ads in congressional elections
Advertising and democratic elections.
Edition Notes
Includes bibliographical references (p. 187-210) and index.
Classifications
The Physical Object
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