An edition of To ally or not to ally?
(1994)
To ally or not to ally?
an exploratory study of participation options in complementary product strategy : commentary
by Sanjit Sengupta
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Last edited by Open Library Bot
December 3, 2010 | History
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Subjects
Marketing, New productsShowing 2 featured editions. View all 2 editions?
| Edition | Availability |
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1
To ally or not to ally?: an exploratory study of participation options in complementary product strategy : commentary
1994, Marketing Science Institute
in English
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2
To ally or not to ally?: An exploratory study of participation options in complementary product strategy
1994, Marketing Science Institute
in English
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Book Details
Edition Notes
"October 1994"--Cover
Includes bibliographical references (p. 23-24)
The Physical Object
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| December 3, 2010 | Edited by Open Library Bot | Added subjects from MARC records. |
| December 10, 2009 | Created by WorkBot | add works page |