After coming second in the Stratford Idol contest in 2007 at the age of 12, Justin Bieber experienced an adrenaline-fueled taste of stage performing and was hungry for more. Being a teen of the digital age, he had the most valuable tool right at his fingertips YouTube. Through the power of the internet, he was able to upload videos of himself singing his favorite songs to an instant worldwide audience. It was this sharing of his musical talents that led to a timely click of a button and an introduction to superstar Usher that would change his musical fortunes forever. Justin owes much of his success to social media, so it s not surprising that he utilizes it to the max. He is the second most popular celebrity with more than 28 million followers on Twitter and he s listed in Facebook s top 10 musicians pages. However, he s a star who likes to tour and is committed to his worldwide fan base, while raising staggering amounts of money for charity is also high on the agenda for JB. Justin owes much of his success to social media, so it s not surprising that he utilizes it to the max. He is the second most popular celebrity with more than 28 million followers on Twitter and he s listed in Facebook s top 10 musicians pages. However, he s a star who likes to tour and is committed to his worldwide fan base, while raising staggering amounts of money for charity is also high on the agenda for JB.