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Last edited anonymously
April 29, 2008 | History
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Jean-Claude Larreche

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  • Cover of: Marketing Strategy: Planning and Implementation (Irwin Series in Marketing, 2nd ed)

    First published in 1991 10 editions in 1 language — 3 previewable Cover of edition marketingstrateg0000walk_h4y2 Cover of edition isbn_7980256136926
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  • Cover of: Marketing management: a strategic, decision-making approach

    First published in 2004 4 editions in 1 language — 1 previewable
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  • Cover of: The competitive fitness of global firms.

    First published in 1998 3 editions in 1 language
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  • Cover of: MARKSTRAT3: the strategic marketing simulation

    First published in 1997 2 editions in 1 language — 1 previewable
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  • Cover of: Readings in Marketing Strategy

    First published in 1989 2 editions in 2 languages — 1 previewable
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  • Cover of: MARKSTRAT 2

    First published in 1990 2 editions in 1 language — 1 previewable
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  • Cover of: Value Capture Selling: How to Win the 3rd Sales Transformation

    First published in 2023 2 editions in 1 language
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  • Cover of: Readings in Marketing Strategy

    First published in 1982 1 edition — 1 previewable
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  • Cover of: Value Creation Selling: Corporate Strategy, Sales Effectiveness and Customer Satisfaction for Value Creation Within Your Company

    First published in 2023 1 edition in 1 language
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  • Cover of: Circular Markstrat

    First published in 2014 1 edition in 1 language
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  • Cover of: Participant Handbook (Building the Bridge from Learning to Action)

    First published in 2011 1 edition in 1 language
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  • Cover of: Measuring the Competitive Fitness of Global Firms 2001 (Financial Times Management Briefings)

    First published in 2001 1 edition in 1 language
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  • Cover of: Meca Report on the Competitive Fitness of Global Firms

    First published in 1997 1 edition — 1 previewable
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  • Cover of: Markstrat 2 (Includes 3.5 Inch Diskette)

    First published in 1990 1 edition in 1 language — 1 previewable
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  • Cover of: Marketing Management: A Strategic, Decision-Making Approach (w/GAMAR Software)

    First published in 2001 1 edition in 1 language
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  • Cover of: MARKSTRAT A Marketing Strategy Game Teaching Notes

    First published in 1977 1 edition in 1 language
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  • Cover of: Markstrat3 - Simulacion Estrategica de Mercadotecnia

    First published in 2001 1 edition in 1 language
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We need a photo of Jean-Claude Larreche
Subjects
Marketing, Business/Economics, Management, Sales & marketing, Business & Economics, Business & Economics / Marketing / General, Business / Economics / Finance, International business enterprises, Management games, Marketing - General, Marketingmanagement, Sales & marketing management, Advertising & Promotion, Business, Business strategy, Computer Books And Software, Computer Software Packages, Computer programs, Computer simulation, Computers - General Information, Education, General, International Competition, International trade, Management - General

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ID Numbers

  • OLID: OL2639301A

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History

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April 29, 2008 Created by an anonymous user initial import