An edition of Management mistakes and successes
(1991)
Management mistakes and successes
7th ed.
by Hartley, Robert F.
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Management mistakes and successes
2005, John Wiley & Sons, Wiley
in English
- 8th ed
047166202X 9780471662020
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Management mistakes and successes
2003, John Wiley & Sons
in English
- 7th ed.
0471203688 9780471203681
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Book Details
Published in
New York
Table of Contents
Machine generated contents note: Chapter 1 Introduction
PART I PERILS OF MERGER MANIA
Chapter 2 DaimlerChrysler-Merger of Equals?
Chapter 3 Snapple: A Sorry Acquisition
Chapter 4 Maytag: Leaving a Foreign Subsidiary Free as a Bird
PART II CHANGE AND CRISIS MANAGEMENT
Chapter 5 Scott Paper, Sunbeam, and Al Dunlap
Chapter 6 Herman Miller: Change Management for a Role Model
Chapter 7 Perrier: Poor Handling of Adversity
Chapter 8 The Classic Masterpiece in Crisis Management:
Johnson & Johnson's Tylenol Scare
PART III GREAT COMEBACKS
Chapter 9 Continental Airlines: From the Ashes
Chapter 10 Harley Davidson: At Last
Chapter 11 IBM: A Recovered Giant
PART IV PLANNING BLUNDERS AND SUCCESSES
Chapter 12 Euro Disney: Bungling a Successful Format
Chapter 13 Coca-Cola's Classic Planning Miscalculation
Chapter 14 Vanguard: Success in Taking the Road Less Traveled
PART V LEADERSHIP AND STRATEGY
EXECUTION
Chapter 15 When Will They Ever Lear?-High-Tech Excesses
Reminiscent of S&Ls Barely a Decade Earlier
Chapter 16 Boeing Can't Handle Success
Chapter 17 Southwest Airlines Finds Success With a Strategic
Niche That Seems Unassailable
PART VI CONTROL WEAKNESSES AND
STRENGTHS
Chapter 18 United Way: Where Were the Controls?
Chapter 19 Met Life: Deceptive Sales Tactics-Condoned
or Poorly-Controlled?
Chapter 20 McDonald's: The Paragon of Controls, But They
Slipped as Other Strengths Emerged
PART VII ENTREPRENEURIAL ADVENTURES
Chapter 21 OfficeMax: Grasping the Ring
Chapter 22 Boston Beer: Leading the Microbrewers
PART VIII LAPSES IN ETHICAL AND SOCIAL
RESPONSIBILTTY
Chapter 23 ADM: Price Fixing, Political Cronyism, and
a Whistleblower
Chapter 24 The Great Firestone/Ford Tire Disaster
PART IX CONCLUSIONS
Chapter 25 What Can Be Learned?.
Edition Notes
Includes bibliographical references.
"25th Anniversary ed."--Cover.
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| December 19, 2023 | Edited by ImportBot | import existing book |
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