An edition of Basic Marketing Case Book (1960)

Basic marketing

a managerial approach

10th ed. --

by , , , , , and

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Cover of: Basic marketing by E. Jerome McCarthy
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Last edited by MARC Bot
March 7, 2023 | History
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An edition of Basic Marketing Case Book (1960)

Basic marketing

a managerial approach

10th ed. --

by , , , , , and

  • ★★★★★ 5.00 ·
  • 1 Rating
  • 20 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Irwin
Language
English
Pages
749

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Previews available in: English

Subjects
Marketing, Management, Marketing - General, Business / Economics / Finance, Marketing, Sales & marketing, Marketing - General, Management, Export marketing, Business / Economics / Finance, Gestion, Case studies, Marketingmanagement, Consumentengedrag

Showing 11 featured editions. View all 26 editions?

Edition Availability
Cover of: Case book to accompany Basic marketing : a global-managerial approach
Case book to accompany Basic marketing : a global-managerial approach
2004, McGraw Hill
Paperback in English
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a global-managerial approach
1994, Irwin
in English - 7th Canadian ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a global-managerial approach
1993, Irwin
in English - 11th ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1990, Irwin
in English - 10th ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1990, Irwin
in English - 10th ed. --
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1987, Irwin
in English - 9th ed.
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Cover of: Basic Marketing
Basic Marketing: A Managerial Approach. Canadian Edition
December 1986, Irwin Professional Publishing
Hardcover in English
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Cover of: Basic marketing
Basic marketing: a managerial approach
1984, R.D. Irwin
in English - 8th ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1978, R. D. Irwin
in English - 6th ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1975, R. D. Irwin
in English - 5th ed.
Libraries near you: WorldCat
Cover of: Basic marketing
Basic marketing: a managerial approach
1968, R. D. Irwin
in English - 3d ed.

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Book Details

Published in

Homewood, Ill

Table of Contents

[v. 1] text
[v. 2] Learning aid for use with basic marketing.

Edition Notes

Includes indexes.

Accompanied by: Applications in basic marketing.

Includes bibliographical references (p. 678-701)

Series
The Irwin series in marketing
Other Titles
Applications in basic marketing.

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415.13 .M369 1987

The Physical Object

Pagination
2 v. :
Number of pages
749

ID Numbers

Open Library
OL21123801M
Internet Archive
basicmarketingma09mcca
ISBN 10
0256036497, 0256060517
LCCN
86082823
OCLC/WorldCat
15999925
Library Thing
392606
Goodreads
3725609

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 7, 2023 Edited by MARC Bot import existing book
February 28, 2023 Edited by ImportBot import existing book
February 11, 2023 Edited by BWBImportBot Modified local IDs, source records
January 14, 2023 Edited by ImportBot import existing book
October 31, 2008 Created by ImportBot Imported from University of Toronto MARC record.