An edition of The Chasm Companion (2002)

The Chasm Companion

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Cover of: The Chasm Companion by Paul Wiefels
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Last edited by ImportBot
March 1, 2022 | History
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An edition of The Chasm Companion (2002)

The Chasm Companion

by

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation programs. This step-by-step fieldbook is organized around three major concepts: how high-tech markets develop, creating market development strategy, and executing go-to-market programs based on the strategy.

Publish Date
Publisher
HarperCollins
Language
English

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Previews available in: English

Subjects
Marketing, High technology, Technological innovations, Selling, Business, Nonfiction, High technology industries, Marketing, management, Internet marketing, Technologie de pointe, Vente

Showing 9 featured editions. View all 9 editions?

Edition Availability
Cover of: The Chasm Companion
The Chasm Companion
2007, HarperCollins
Electronic resource in English
  • Not in Library
Libraries near you: WorldCat
Cover of: Chasm Companion
Chasm Companion
2007, HarperCollins Publishers
in English
Libraries near you: WorldCat
Cover of: Chasm Companion
Chasm Companion
2007, HarperCollins Publishers
in English
Libraries near you: WorldCat
Cover of: Chasm Companion
Chasm Companion
2007, HarperCollins Publishers
in English
Libraries near you: WorldCat
Cover of: Chasm Companion
Chasm Companion
2007, HarperCollins Publishers
in English
Libraries near you: WorldCat
Cover of: The Chasm Companion
The Chasm Companion: A Field Guide to Crossing the Chasm and Inside the Tornado
September 30, 2005, Capstone
Paperback in English
Libraries near you: WorldCat
Cover of: The Chasm Companion
The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
August 20, 2002, Collins
Paperback in English - 1st edition
Libraries near you: WorldCat
Cover of: The Chasm Companion
The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
August 20, 2002, Collins
in English
Libraries near you: WorldCat
Cover of: The chasm companion
The chasm companion: a fieldbook to Crossing the chasm and Inside the tornado
2002, HarperBusiness
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Published in
New York

The Physical Object

Format
Electronic resource

ID Numbers

Open Library
OL24260658M
Internet Archive
chasmcompanionfi00wief
ISBN 13
9780061442285, 9780061844553, 9780061442292
OverDrive
A6CDC4A2-29C8-403F-8210-7EC44E5D96B4

Excerpts

During the last decade of the last century right through the millennium celebration, we in high technology were feeling our oats, down to the last kernel.
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Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 1, 2022 Edited by ImportBot import existing book
July 28, 2014 Edited by ImportBot import new book
April 6, 2014 Edited by ImportBot Added IA ID.
July 31, 2012 Edited by VacuumBot Updated format 'electronic resource' to 'Electronic resource'
June 17, 2010 Created by ImportBot Imported from marc_overdrive MARC record.